Everyone gives you career advice.
Nobody gives you the move.
Tradecraft is an AI career coach that knows your job, your goals and the people around you. It tells you exactly what to say in the meeting you're dreading — and it's still there the day after it goes wrong.
A career isn't a plan.
It's a sequence of moments you weren't ready for.
A review. A comp cycle. A hard conversation. A project that fails. A new manager. A promotion that goes to someone else. Tradecraft makes you ready for all of them — before, during, and after.
Prep
Weeks out, not the night before. The comp case is built before the budget locks. The conversation is rehearsed before you're in the room.
The Moment
You walk in with a script, the other person's operating profile, and an answer for the pushback you're most afraid of.
The Aftermath
Nobody else is here. Your manager delivered the news and left. We're the ones still in the room the day after it went badly.
Try it without signing up
Real tools that do real work. No email required.
Raise Request Builder
Turn your wins into an ROI case your manager can take upstream. Get the script and the email.
Salary Negotiation Script
Get a word-for-word script for your offer — plus answers to the four things they'll push back with.
Promotion Readiness Check
Find out what's actually blocking your promotion. It usually isn't your skills.
First 90 Days Plan
A real 30/60/90 for a new job — who to meet, what to win, and when.
Turnover Cost Calculator
For employers. What your attrition actually costs — and where it concentrates.
Manager Attention Audit
For managers. Where did your development attention actually go last quarter? Most managers are surprised.
Your employer can never see your coaching.
Not your goals. Not your gaps. Not your comp case. Not the conversation about your manager. Not a summary, not a hint — not for HR, not for your boss, not for the CEO.
This isn't a privacy policy. It's the architecture. And it's also why the data is real: the moment people think a coach reports on them, they stop being honest with it.
How the trust wall worksOnly patterns across five or more people, computed from structure — never from anything you wrote.
You. Your name never appears anywhere on the employer side of this product. There is no path from a chart to a person — not by filtering, not by export, not by asking.
Every talent system can see participation.
None of them can see development.
They know who enrolled, who attended, who was nominated. They guess at skills from résumés and job titles. Not one of them can tell you whether a single person actually got better at their job — or where they got stuck.
Where development breaks
"Goals stall at month six, and 68% are blocked on sponsorship, not skill." Nobody else can produce that sentence.
What your managers are missing
"61% of development attention goes to the bottom 20% of the team." The middle 70% is your entire growth reserve.
Whether your programs work
Observed capability movement, not course completions. The closest thing to real training ROI that exists.
Start with the moment you're dreading.
Free to start. No credit card. Your coaching stays yours.